Dr. Rebecca Nelson is an Assistant Professor at the Food and Agribusiness School, Sagar Group of Institutions, Hyderabad, specializing in Agribusiness Management. She holds a doctorate from Dr. Yashwant Singh Parmar University and has guided over 30 master’s students. Her research interests include agricultural marketing, entrepreneurship, and research methodology. As a budding researcher, she has published various research papers in National Academy of Agricultural Sciences (NAAS)-rated journals and contributed nine book chapters. She is also an editor of the book Agribusiness Management, published by Routledge (Taylor & Francis Group), London.