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Advances in Strategic Management

Author(s): Prof. Dr. C. Karthikeyan
499

  • Language:
  • English
  • Genre(s):
  • Textbook
  • ISBN13:
  • 9789389744422
  • ISBN10:
  • 9389744423
  • Format:
  • Paperback
  • Trim:
  • 8x10
  • Pages:
  • 483
  • Publication date:
  • 30-Jan-2020

  •   Available, Ships in 3-5 days
  •   10 Days Replacement Policy

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This book prepares students of management who specializes in Strategic Management, or Strategy related subjects, Strategy practitioners, Researchers in Strategy, and includes the dynamic concepts of newer HR paradigms happening across the world, and also caters to the syllabus for BBA and MBA of all the leading Indian Universities specifically to Anna University, Bharathiar University, Kerala University, Calicut University, and other Indian Universities. These concepts in this book will prepare all business strategy professionals who are evolving into higher level professionals who can use this book for their challenging and rewarding career. The readers can apply these concepts in their day to day management strategy functions to have effective practical advancements in their career. Who will benefit from this Book All students and practitioners of strategic management in corporates and MBA students of various universities at various levels, and in any kind of organization will benefit from learning to manage strategic areas in management. This includes all the students, faculties in colleges and universities, and those who already have strategic management as a subject and want to become more effective and other professionals who want an improved understanding of strategic management. This book also fits the non-business organization like the non-government organizations (NGOs), Government Organizations, Health Care Administrative HR Professionals, and non-profit enterprises. The strategic functions though occasionally are dynamic as well intriguing, the basics remain the same related the Human nature. The dynamics of strategic management are now more localized in nature as the culture and work practices are almost multicultural and multinational in nature, and hence updating of newer and practically evolving Strategic practices are required for every kind of manager, and these Advances in Strategic Management will definitely fit in. The dynamism in the newer paradigms will soon become the secondary skill for practicing as well as budding strategy management specialists. Organization of the Book The concepts about Strategic management are classified according to the functions and applications that are now applied in contemporary strategy management in organizations across the world. There are some of the many new topics in this book like; System Thinking, Frame Analysis, Blue Ocean and Red Ocean Strategies including cases of contemporary nature; There are new and expanded features in this book.

Prof. Dr. C. Karthikeyan

Prof. Dr. C. Karthikeyan

Prof. Dr. C. Karthikeyan, Alumnus of IIM-A., with 25 yrs of experience in both Industry and Academia is a Ph.D. (HR)., triple masters in Management Programme from Reputed Universities, and Institutions with M.B.A in (Human Resource Management and International Marketing).,M.B.A., in (Education Management)., M.B.A (International Business).

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