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Principles of Entrepreneurship Development

Author(s): Prof. Dr. C. Karthikeyan P. Lalitha
349

  • Language:
  • English
  • ISBN13:
  • 9789389744507
  • ISBN10:
  • 9389744504
  • Format:
  • Paperback
  • Trim:
  • 8x10
  • Pages:
  • 201
  • Publication date:
  • 17-Feb-2020

  •   Available, Ships in 3-5 days
  •   10 Days Replacement Policy

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This book prepares students of management who specializes in Commerce, Entrepreneurship Management, BBA, MBA, or Business Strategy related subjects, Entrepreneurial practitioners, and includes the dynamic concepts of newer Entrepreneurial Strategies happening across the world, and also caters to the syllabus for BBA and MBA of all the leading Indian Universities specifically to Bangalore University, Anna University, Bharathiar University, Kerala University, Calicut University, and other Indian Universities. These concepts in this book will prepare all Entrepreneurial professionals who are evolving into higher level professionals who can use this book for their challenging and rewarding career. The readers can apply these concepts in their day to day management strategy functions to have effective practical advancements in their career. The Book is organized into 10 chapters, with the Principles, concepts about Entrepreneurship management are classified according to the functions and applications that are now applied in contemporary entrepreneurship management in organizations across the world. There are some of the many new topics in this book, with all the chapters starting with the concepts, to applications with contemporary topics, History of Entrepreneurship Development, Rise of Entrepreneurship after 2000, Ethnic Entrepreneurship, Entrepreneurship Behvaiour, Strategies Commonly used by Entrepreneurs, Nexus of Entrepreneurship to Industrial opportunities, Opportunity Perception and Business, Educational effects of entrepreneurship, Project Entrepreneurship, Bootstrapping and Entrepreneurship, Social Entrepreneurship History ,Major Organizations and Entrepreneurship, International Presence and Entrepreneurship, Entrepreneurship Behvaiour, Joseph Shumpeter Contributions Entrepreneurship Development, Creative Disruption, Start up Eco System, Composition of Start up Ecosystem, Business Cluster, Internal factors as feedback loop, Comparative Advantage, Understanding and Sustaining Entrepreneurship Development ,SMART Business Objectives, Traits of an Entrepreneur, and gos to explain, Working Capital Management, Working Capital Turnover, Analogous Estimate, Parametric Estimate, Bottom Up Estimate, Activity Based Estimate, Management Reserves, Earned Value Analysis, Schedule Variance, Schedule Performance Index, The Cost Performance Index and ends with Attributions of Entrepreneur, Innovation and Entrepreneurship, Metrics and Evaluation for Innovate Entrepreneurship, Functional Feasibility, Operation Feasibility and HR Feasibility and suggests for learning the actual procedures of entrepreneurship.

Prof. Dr. C. Karthikeyan

Prof. Dr. C. Karthikeyan

Prof. Dr. C. Karthikeyan, Alumnus of IIM-A., with 25 yrs of experience in both Industry and Academia is a Ph.D. (HR)., triple masters in Management Programme from Reputed Universities, and Institutions with M.B.A in (Human Resource Management and International Marketing).,M.B.A., in (Education Management)., M.B.A (International Business).
P. Lalitha

P. Lalitha

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