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Business Ethics for India: A Handbook of Theory & Practice

Author(s): Venkatram Narendra Puppala
599

  • Language:
  • English
  • ISBN13:
  • 9789369266791
  • ISBN10:
  • 9369266798
  • Format:
  • Paperback
  • Trim:
  • 8.5x11
  • Pages:
  • 335
  • Publication date:
  • 14-May-2026

  •   Available, Ships in 3-5 days
  •   10 Days Replacement Policy

This book reimagines business ethics through the lens of India’s philosophical traditions and contemporary corporate realities. Moving beyond abstract theory, it connects epics like the Ramayana and Mahabharata with modern ethical dilemmas drawn from cases such as Satyam, Amul, and AI governance. Designed for management students and practising professionals alike, it presents Indian concepts such as dharma, nishkama karma, and the Arthashastra as rigorous analytical tools alongside global ethical frameworks. Bridging ancient wisdom with present-day challenges, the book offers a practical and culturally grounded approach to ethical decision-making in business.

Venkatram Narendra Puppala

Venkatram Narendra Puppala

Venkatram Narendra Puppala is a faculty member at CMR University, teaching mass communication and HR management. A former journalist and senior editor, he has extensive experience in business, governance, and public affairs. He served on the News Broadcasting Standards Authority under Justice J. S. Verma, shaping his understanding of ethics and accountability. Motivated by the lack of Indian perspectives in business ethics literature, he authored this book to place India’s philosophical traditions and regulatory context at the centre of ethical discourse.

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